Article Marketing The Slightly Harder (But Effective) Way
Steven Lohrenz
The most effective way to generate links and traffic to your website is by submitting articles to ezine or newsletter owners. Most internet marketers fail to show great results when article marketing because they fail to follow a few simple rules to make their articles stand out from the clutter.
The starting point of any good article is the headline. You should spend a good portion of your time on the headline itself. Make sure it grabs a passer's attention and it isn't something someone can say ho-hum to. It should make the user want to know more about what you are writing about. If you can't get the person to start reading your article, it doesn't really matter what is written in the article itself. Again, spend some time on the headline, it's worth it.
Next, the article needs to be engaging, informative and well written. Put a unique slant on your topic. Then throw a bit of your unique personality into the mix. You aren't writing for a computer, you want humans to actually read it and finish it! Make sure to check for spelling and grammar errors. If it seems it's written by a 2nd grader, nobody is going to trust what you say! Now, you'll need to send out unique copies of the article to each publisher. The duplicate content penalty is real. The true name should be the omitted results penalty, but under any name it damages your chances of building links and generating traffic. Create at least 3 versions of your article and get a software tool to merge them into a unique readable whole to be sent out.
Finally, make sure to send your article to as many ezine owners as is possible. There are dozens of software packages and services available to submit your article, though only a handful while send out unique content automatically. There are some gems to be found, including for the best price - free! I suggest you spend at least an hour each week building up a list of ezine and newsletter publishers and websites until you are submitting your articles to 5,000 publishers or more.
Once you've done all these steps, I can't help but think you'll be a success. Traffic will start finding your sites more often, more back links will count and the search engines will give you a lot of love by positioning you well. All it takes is a little extra time, which most people aren't willing to put in. Differentiate yourself from the crowd by doing so!
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About The Author
Huge traffic leads to huge profits. So you need to get my free unique article marketing solution. Thanks for reading, Steve Lohrenz Unique Article Submission Software (http://www.uniquearticlemarketing.com)
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