What kind of year we need electrical?
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Small pieces of hair dryer, electric iron to a large of Microwave ovens , Fan , Small appliances Product has always been around us, the most frequently used home appliances, major appliances I store in the central city to see consumers flock to buy small appliances. Leshan Electric Budweiser official told the author, small household appliances by 2008, the impact of raw material prices have increased production costs, while consumers have higher demands on product quality and accelerate the entire industry reshuffle, brand concentration further strengthened. Then, the small household appliance market in 2008 will show how the pattern? What consumers really need to do small household electrical appliances?
fashion boutique into a new favorite small appliances
Into 2008, "Excellent small household electrical appliances," which shares the new forces are accumulating strength, wait to change the pattern of the timing of China's home appliance market.
Significantly improve product grade is fine as an important feature of small household appliances. Leshan Electric Budweiser head that changes in consumer spending achievements of the high-end concept of small household electrical appliances, the price will no longer be a prerequisite to consumers and replaced by brand, technology, quality and other factors. At present, some companies focus on product safety and quality of small household appliances, but also the appearance of small household appliances, color, style is improved.
intelligent, personalized self-made food small appliances
Into the mainstream market
Improved living standards, consumers pay more attention to intelligence, to homemade food nutrition and health care type of small household electrical appliances, soybean milk machine, microwave ovens and therefore sought after by the public.
In appliance stores, I found that soybean milk machine, microwave oven and other small appliances have caught the public loved one come to buy Soymilk for Liu Daye told the author, grandson of the family like to drink soy milk, soy milk for each drink are outside the home to buy, not fresh and very troublesome, specially to buy Soymilk home, convenient to use a healthy drink. The people Ms. Wang said, "because usually too busy with work, cooking with microwave ovens save time and convenience."
improve product quality and accelerate the industry reshuffle
Has been a small domestic appliance industry concentration is not high, the brand many and complex, the national manufacturer of small household appliances about 5,000, but most are small investment, small-scale production, so the quality is uneven, this brand appliances for large enterprises to access and create the conditions. According to Leshan Budweiser person in charge of a law of survival of the fittest is staged small household appliances, the industry will reshuffle the cards, some companies will be marginalized, the brand will continue to improve concentration. He also believes that, although small home appliances by raw material prices and the impact of increased labor costs, but prices have little impact on consumers because the price of small household electrical appliances itself, generally not too high, even higher prices, also dozens of dollars than the large home appliances consumer prices more acceptable. For now, the city's sales of small household electrical appliances increase over last year.
small appliances to improve after-sales service
Profits of small household electrical appliances has remained at about 30%, but the high profit margins over the years from manufacturing to service industries are relatively chaotic.
One in the central city in the maintenance of small household appliances, said Mr. Chang, a relatively high rate of small household appliances, switching frequency, and the use of the environment are not the same, which can easily cause damage, that the failure rate of small household appliances to higher than the big appliances.
Sales growth is bound to bring pressure on after-sales service. Experts believe that, with the largest home appliance enterprises to enter the small household appliance market, hard to maintain a certain degree of relief, after all, have a large household electrical appliance enterprises established after-sales service system over the years. It is understood that some foreign brands are also active in the establishment of small home appliances sales service system, and some have already established a nationwide service network Baiyu Jia. Small household electrical appliances after-sales service environment is improving.
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About The Author
I am China Products writer, reports some information about mystery esc , bb gun bullets.
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