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Online Business Articles


Are You Making This Mistake?


Ervin Blaylock

.. and while it is the most common marketing strategy used by marketers online, it is also the biggest mistake you can possibly make.

You send an advertisement by email, or a flyer, and expect people to immediately purchase your product or service.

This strategy totally disregards the 'psychological buying sequence of consumers' - and is regarded as the least effective way to market online.

It's very much like walking up to a stranger at a party and asking 'Would you marry me?'

What do you think the response would be?

To increase conversion rates, you must develop a sales process which involves multiple contacts with your prospects.

An example for this type of multiple step marketing would be:

Step One: A way to capture qualified leads Step Two: A way to follow up with these leads Step Three: A way to introduce other related products to your clients and potential clients.

Quit working 'IN' your business and start working 'ON' your business.

In my experience, a good place where you can setup your marketing process would be here:

This tool alone will take care of all your marketing needs, and you can try it absolutely f'ree for the next 30 days!

Yours in success,

Ervin Blaylock

About The Author

http://www.trafficwave.net/lcp/dapper/trwv



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